January 24th, 2008 by Arjan Olsder Posted in Ad Funded Gaming | No Comments »
According to a panel at the Mobile Games Forum in London, ad-supported
games are in important part of the market and will bring in 10-20% of
the revenues.
Trivial to this percentage however is support from the mobile gaming industry itself.
Christopher Kassulke, CEO of HandyGames, said: "Currently the gatekeepers are controlling the market. And as long as the gatekeepers are controlling it, we’ll see the [numbers of] downloads we have currently. So, open up the market and we’ll all together make more revenue."
What we’ve seen so far is that the numbers are very high. We saw ten times the people play the same games
