Brew 2008: Qualcomm and Adobe Launch Brew Mobile Platform

May 29th, 2008 by Arjan Olsder Posted in Platforms: Brew | No Comments »

Qualcomm_2Qualcomm and Adobe seem to have been working hard on the new Brew Mobile Platform. The new Brew Mobile Platform will not only be upgraded with Flash support, but also get some additional features.

With the integration of Flash into Brew, Adobe sets the first step in ditching Flash Lite, a strategy they announced earlier this year. Next to the Flash integration, Brew also took the time to upgrade the support of multimedia and content as well as accessing databases, connectivity and touchscreen UI support.

BREW Mobile Platform will be supported by development tools provided by both Qualcomm and Adobe. Native application developers can leverage an expanded and integrated set of tools available from Qualcomm, including integrated support for the popular Eclipse and Visual Studio Integrated Development Environments. Flash designers and developers can use Adobe’s existing Flash development tools, including Adobe Flash CS3 Professional, Adobe Device Central CS3 and other popular tools in Adobe Creative Suite 3, to quickly deploy rich Flash-based applications. Qualcomm and Adobe are working together to provide an increasingly streamlined developer workflow with subsequent releases of their respective tools.

Adobe“Qualcomm strives to stay ahead of the growth and evolution in the wireless industry by providing an increasingly robust development platform. Our BREW Client technologies are present on millions of mass-market handsets worldwide and BREW Mobile Platform will expand these capabilities while fully embracing support for Adobe’s Flash technology and future roadmap,” said Bob Briggs, senior vice president and general manager of Qualcomm Internet Services. “BREW Mobile Platform will combine the strengths of Qualcomm and Adobe to deliver an extremely robust wireless platform and development tool chain. This combination provides exciting opportunities for operators, device manufacturers, publishers and developers to create advanced devices, applications and services for the mass market with features typically only available on high-end devices.”

“We are excited to see rapid progress in support of the Open Screen Project with this new mobile platform from Qualcomm,” said Gary Kovacs, general manager, Mobile and Device Solutions at Adobe. “BREW Mobile Platform with Flash technology represents a major step toward the goals of the Open Screen Project, and we look forward to bringing two developer communities together to deliver rich Web and video experiences across mobile devices.”

BREW Mobile Platform is fully backward-compatible with applications developed for previous versions of the BREW Client, allowing existing BREW solution customers to take full advantage of the new capabilities while supporting the multitude of existing BREW applications. The BREW Mobile Platform will be open to developers, operators and handset manufacturers worldwide. The first release of BREW Mobile Platform with Adobe Flash technology is expected to be available on Qualcomm chipsets in the fall of 2008.

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    Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios.


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