March 8th, 2009 by Arjan Olsder Posted in Research & Stats | No Comments »
Results from the Multimedia Research Consultancy’s (TMRC) first online survey show insights into the medium and long term prospects for both mobile gaming platforms and operating systems.
According to 71% of the respondents, the iPhone is the most successful platform and OS of this moment. According to the experts, the growth is still far from over and the iPhone might even help to exterminate weaker platforms. Between the time that the survey was issued and the results where sent out, PalmOS has already been carried to the grave. Another big force will be Android. The panel expect both to be the big forces of the future.
Vic Whiting, MD “We have long observed that the mobile games industry has not been short on individuals prepared to give their views on the wide range of issues challenging this space, either online, in print or at conferences. Well, the Mobile Games Industry Experts Panel is now able to give these opinions statistical solidity and reliability by measuring the industry sentiment of a large number of experts. A report based on the results from the 1st Survey is now available and anyone in this industry trying to effectively orientate their business strategy would find it invaluable”.
The survey was carried out in January & February 2009 amongst 147 executives from 136 mobile games enterprises in 38 countries. 73% were involved in development, 39% in publishing, 21% in content aggregation, 23% in distribution and 27% in running portals. 85% of respondents were CEOs, MDs, Presidents, Directors, SVPs, VPs, EVPs, COOs, CTOs or Studio Heads.
