Gaming to be Key Contributor to Wireless Data Usage and Revenues

September 7th, 2004 by Arjan Olsder Posted in Research & Stats | 1 Comment »

With good momentum already in the US and worldwide, In-Stat/MDR believes that mobile gaming, while remaining a niche market, will continue its rise as a key contributor to wireless data usage and revenues. The high-tech market research firm estimates that, by 2009, mobile gaming services in the US will generate $1.8 billion annually, or approximately 4.4% of total wireless data revenues. Additionally, by 2009, 78.6 million wireless subscribers in the US will play mobile games, and gaming downloads will increase more than tenfold from 2003 levels.

“Mobile gaming has come a long way since ‘Snake’ was first deployed on wireless handsets in 1997,” says In-Stat/MDR’s Director of Wireless Research, Clint Wheelock. In-Stat/MDR’s recent Consumer Mobility Study revealed that, at present, 6.5% of US wireless subscribers are extremely or very interested in purchasing mobile gaming services. According to Wheelock, “This level of interest clearly identifies mobile gaming as a niche opportunity for wireless carriers, application developers, and content producers.” More …

    One Response to “Gaming to be Key Contributor to Wireless Data Usage and Revenues”

    1. GTA says:

      Mobile gaming is already a niche market. The format may change but, the market is hear to stay.
      I am very surprised that Sony’s PSP is not wireless capable. This feature would have really set it apart from the competition.

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    Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios.


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