August 1st, 2006 by Arjan Olsder Posted in Ad Funded Gaming | No Comments »
Greystripe and HandyGames announced a cooperation to offer games from the HandyGames catalogue for free to consumers. The games will be ad-subsidized using Graystripe’s adWRAP solution for mobile games. By using adWRAP, the games will sync up with the adWRAP servers and collect advertisements which will be shown on the phone. HandyGames will fit 28 games (just about the whole catalogue) with the adWRAP solution. Christopher noted; “We’re excited to introduce a collection of our most popular mobile games to a wider audience and give consumers free access to mobile entertainment. Graystripe has found a revolutionary way for the mobile games industry to move to a new level and help game publishers open up new revenue streams”.
