October 4th, 2009 by Arjan Olsder Posted in Distribution | No Comments »
Metaflow has announced a new deal which introduces support for the Mplayit environment. This allows Metaflow users to access Mplayit's channels as well as demo environments.
This way, submissions to Mplayit can be handled in the same way operator channels have been managed within the Metaflow system.
"When it comes to content submissions, Metaflow are the guys everyone looks to,” said Michael Powers, CEO Mplayit. “Through working with Metaflow, our publisher partners will be able to launch demos and integrate into Mplayit’s social discovery service with the minimum of fuss and maximise their speed to market – just a few simple, standardised clicks.”
“Mplayit are rapidly establishing themselves as leaders in their field and there are great synergies in this relationship,” said Charles McLeod, CEO Metaflow. “We already work closely with many of the same operator and publisher partners and by integrating our tools, Mplayit will be able to streamline and simplify processes for everyone in the chain.”
