July 25th, 2008 by Arjan Olsder Posted in Research & Stats | No Comments »
According to research from research firm Ambient Insight, the wave of
new brain training games will be far from over as the US market keeps
growing.
"The growth rate is different, of course, for these mobile games in each of the eight buyer segments we are tracking," comments Chief Research Officer, Sam S. Adkins. "Interestingly, the verticals with the highest growth rates do not have the best long-term revenue potential."
"I am pleased to announce the availability of our first ‘snapshot report,’" said CEO Tyson Greer. "The snapshots are a new product line that we developed in response to customer feedback. The new format provides suppliers with highly-targeted, actionable data in a condensed format. Suppliers seeking to enter the mobile game market or vendors that are already competing in the mobile learning industry will find valuable business development data in this report."
"One of the key findings we have found during our learning technology research over the last two years is that there is confusion in the market about the relationship and the difference between brain fitness applications and brain training games," adds Adkins. "This report clarifies the differences between the products."
