Differences in Daily and Weekly App Store Reports Explained

May 4th, 2010 by Arjan Olsder Posted in Platforms: iOS | No Comments »

Apparently, several developers have been wondering why there is a difference in the daily/weekly and monthly reports they are provided by Apple. The solution lays in downloads vs. payments.

As many know, credit card transactions take some time to be approved by banks and can, in some cases, be withdrawn while the consumer has already made the download. This is why Apple bases their monthly reports on downloads for which payments have been received while the quick daily and weekly reports just count all downloads made. Also, ass AppFigures points out, Apple’s fiscal calendar handles months in a ‘different’ way.

To conclude, Apple pays developers only for downloads that have lead to a successful transaction from the consumer. Though the daily and weekly reports might give you a euphoric feeling, they are in no way to be regarded as final.

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    Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios.


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