LimeLife Releases Law & Order: Celebrity Betrayal

March 11th, 2008 by Arjan Olsder Posted in New Releases | No Comments »

LimelifeLimeLife is bringing one of the biggest female targeted crime series, Law & Order, to the worl of mobile gaming with the help of NBC, Universal Mobile and L&O’s Dick Wolf and Peter Jankowski.

It seems that the Law & Order license had been on the market for a few years already. Jeremy Laws, Senior VP mobile and broadband at Universal Pictures Digital Platforms Group, explained that the company had been searching for a good publishing partner for this license for the past four years.

The mobile game will be targeted at women that watch the show. Limelife’s CEO Kristen McDonnell explained that the crime solving is what interests the women the most. As so, the player will take part in a detective squad that needs to solve crimes.

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    Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios.


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