Mastertronic Goes MAD4Games On Mobile Phones

November 14th, 2004 by Arjan Olsder Posted in Companies & M&A | 1 Comment »

Budget Giant Launches New Games Channel

The Mastertronic Group Ltd makes an innovative and exciting move into the mobile gaming market with the formation of MAD4Games, a subsidiary company focused on creating a new channel for delivering mobile games direct to the consumer. MAD4Games’ service, due for launch in November, will offer consumers access to top-quality games at value prices.

For publishers, the service will extend product life cycles by taking proven releases and remarketing them to a new audience. New and established users will benefit from a new distribution platform powered by MAD4Games’ revolutionary new .NOW technology. .NOW takes the hassle out of selecting, buying and installing mobile phone games. The platform also adds a host of value-added features ranging from hints and tips to competitions, publisher promotions and handset-specific support. More …

    One Response to “Mastertronic Goes MAD4Games On Mobile Phones”

    1. Andy says:

      oneSearch Mobile Entertainment ( OneSearch.mobi ) is looking for a mobile games aggregator, who wants to provide a reseller account for top quality mobile game for purchase D2C from the oneSearch mobile site. If you are a games aggregator, please get in touch with andy (at) onesearch.mobi

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    Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios.


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