Nokia Launches MyDailyApp.com

September 14th, 2009 by Arjan Olsder Posted in Marketing Strategies, Platforms: J2me, Platforms: Symbian | No Comments »

Nokia Nokia has launched yet another initiative to drive traffic to their OVI Store. With MyDailyApp.com, the company will review one app or game every day and provide a deeplink to it.

The blog started last week and had already made an exception to the concept on the eleventh. They had discussed 'Today Touch' in the afternoon and launched Sonic Unleashed in the evening.

With the N-Gage blogs, Nokia had already built a small community of dedicated fans. The MyDailyApp.com site currently has just over 330 followers and 5 commenters in a week, so it still has a long way to go.

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    Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios.


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