OneApp, Another MS App Store?

July 21st, 2009 by Arjan Olsder Posted in Platforms: Windows Mobile | No Comments »

Microsoft Weblog iStartedSomething stumbled upon a trademark application from Microsoft for the name OneApp. The filing suggests MS is working on a second App Store for mobile devices.

The filing says the trademark will be applied to “online retail store services facilitating the download of computer software for use on mobile phones, media players and other portable electronic devices”.

This hints to another app store next to Windows Marketplace (or will it replace Windows Marketplace?). With the term 'media players' in the description, it is likely that the service will apply to the Zune devices as well. Given the fact that they run Windows CE, it wouldn't be a big step for developers to support that platform as well.

Read the original story here.

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    Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios.


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