Accumulate Brings Try&Buy and more to SE

October 5th, 2009 by Arjan Olsder Posted in Distribution, Marketing Strategies | No Comments »

Accumulate SonyEricsson has signed up with Accumulate for their Flexion technology. This technology will wrap existing mobile games and offer consumers methods to trial and purchase the game in question.

Accumulate's technology already holds a small track record within the industry as various operators have used it when pre-installing mobile games on their own branded handsets. The first SE with Flexion powered games will be the Yari. It will be hitting stores before the end of the year.

“We are delighted that Sony Ericsson has taken this step together with us. We have been preloading Flexion enabled games with operators for a while now with very good results. With the help of Sony Ericsson we will extend our reach significantly.” said Jens Lauritzson, MD Accumulate.

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    Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios.


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