LimeLife Targets Cell Phone Games For Women

September 13th, 2005 by Arjan Olsder Posted in Companies & M&A | No Comments »

Kristin Asleson McDonnell reminded me in our phone call that we used to talk when she was vice president of marketing at Mpath Interactive, one of the first serious online gaming service providers, back in the mid-1990s. That’s going way back for the games business.

Now she’s CEO of LimeLife, a start-up company in Menlo Park that is making cell phone games for women. LimeLife raised $5 million in venture capital in July. Its backers include I-Hatch Ventures, Monitor Ventures, Rustic Canyon Partners, and US Venture Partners. The latter is of interest because Paul Matteucci, former CEO of Mpath, is a partner at USVP. Read on …

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    Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios.


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