A Call For Change From TAG Games

March 14th, 2007 by Arjan Olsder Posted in Analysis & Editorial | No Comments »

Paul Farley, ceo of TAG Games, has written an editorial at MobileIndustry.biz about how the industry needs to change. He reflects on how different companies position themselves and how they can improve.

Exit Games and Amobee Target Mobile In-Game Advertising

March 14th, 2007 by Arjan Olsder Posted in Ad Funded Gaming | No Comments »

It’s been a while, but finally there are some companies in the news again that don’t just target ad-funded content. In-game advertising will be purely an additional revenue stream during mobile gaming sessions as Exit Games and Amobee launch their in-game advertising system.

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HandsOn Rumor Round-up at MocoNews

March 14th, 2007 by Arjan Olsder Posted in People | No Comments »

MocoNews has released an editorial about the rumors that are currently haunting mobile games publisher HandsOn. With CEO Jonathan Sacks seemingly waiting to be sacked and the COO taking the power, there seems to be a lot going on.

I-Play Launched ‘Absolute Value’ Series

March 12th, 2007 by Arjan Olsder Posted in New Releases | 3 Comments »

Though I-Play experimented with value pack before and David already
showed at Casuality a bit about expanding the business case. Now, a few
months later, I-Play officially announces the Absolute Value series.

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Popeye, From HandsOn to Namco

March 12th, 2007 by Arjan Olsder Posted in Brand Licensing | No Comments »

It seems to be happening more and more these days, licenses shifting from one developer to another. Today it’s Namco who found Popeye to be available, while HandsOn had released a Popeye racer mobile game about 2 years ago.

Why Does The Mobile Gaming Industry Ignore The Gamers?

March 12th, 2007 by Arjan Olsder Posted in Analysis & Editorial | 2 Comments »

Earlier this month, Markus Kassulke has voiced his arguments against
mobile games going mostly casual in article

Selling Your Mobile Games on the Streets

March 12th, 2007 by Arjan Olsder Posted in Distribution | 1 Comment »

For all of you who visited the ATM machines in Barcalona during 3GSM,
you might have noticed a lot of them where equipped to top-up pre-paid
subscriptions. Bank Machine, a company that has 1.400 ATM’s is going
even further in the UK.

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GDC: Game Licensor’s Should Aim For Sequels

March 12th, 2007 by Arjan Olsder Posted in Brand Licensing | No Comments »

The guys over at MoCoNews have kept track of I-Play’s David Gosen that spoke about targeting licensed content for sequels. It might sound a bit obvious to use one license for multiple mobile games, but it is worth to have a read.

Happy Tree Friends, from Daydream to MobileStreams

March 12th, 2007 by Arjan Olsder Posted in Brand Licensing | No Comments »

MobileStreams and Mondo Media have announced an exclusive agreement for
distributing mobile content around the Happy Tree Friends license in
Western-Europe (excluding France).

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Glu Aiming to Raise $80 Million on IPO

March 12th, 2007 by Arjan Olsder Posted in Companies & M&A | No Comments »

According to Market Watch, Glu has offered 7.3 million shares at 10 to 12 dollars each. With this offering, Glu hopes to create a $ 80 million war chest. Glu will be traded on Nasdaq under the GLUU Symbol.

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