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Axa Debuts i-Ad in a Newspaper

October 6th, 2010 by Arjan Olsder Posted in Platforms: iOS | 1 Comment »

Axa was the first Belgian car insurance company that built an app to report car damage. To promote it, their marketing team launched an interactive campaign by combining an iPhone with a newspaper.

No words on this one, just watch the video.


    This entry was posted on Wednesday, October 6th, 2010 at 9:34 pm and is filed under Platforms: iOS. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

    One Response to “Axa Debuts i-Ad in a Newspaper”

    1. Wagner says:
      October 7, 2010 at 2:35 am

      Great innovative ad but how does the iPhone app start automatically upon touch?

      Reply

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