Fixing Fragmentation
February 28th, 2007 by Arjan Olsder Posted in Analysis & Editorial | No Comments »
An interesting topic that keeps the industry busy (and gives a lot of people a good excuse for things going wrong) is fragmentation. Over at Mobile industry they have launched a guest editorial that sums up the (mostly known) problems and possible solutions to them.
Digital Chocolate, Highest Valued Games
February 27th, 2007 by Arjan Olsder Posted in Game Reviews | 1 Comment »
Digital Chocolate released a study for game quality in 2006. They compared their games to those of competitors on mobile gaming review sites IGN and Pocket Gamer. The following scores popped up:
HandyGames Releases Panzer Tactics
February 26th, 2007 by Arjan Olsder Posted in New Releases | No Comments »
With the DS version of Panzer Tactics about to be released by 10tacle Studios nearing, HandyGames announced to release the mobile version. Both the Nintendo DS and mobile version will feature groundbreaking improvements on the turn based strategy genre.
T-Mobile UK Launches Terraplay Platform
February 26th, 2007 by Arjan Olsder Posted in Connected Gaming, Multiplayer Gaming | 1 Comment »
With mobile gaming communities becoming more and more important for developers to set-up shop outside of operators, it is no news that also operators like to create in-house communities. In the UK, T-Mobile has signed a deal with Terraplay to start hooking up their games platform to allow rental and pay-per-play games alongside their regular downloads. This also allows for in-game purchasing to happen and communities to be built.
Pillow Bashing With I-Play
February 26th, 2007 by Arjan Olsder Posted in Game Announcements | 1 Comment »
I-Play has released a new game on its own IP called Pillow Bashing Babes. The game all revolves over the ever popular pillow fights that every bedroom at some point has faced. The game will feature some nice babes. You can choose the all time favorite French maid or the Cheerleader.
EIDOS Acquired Rockpool Games, Ironstone Partners and SoGoPlay for
February 26th, 2007 by Arjan Olsder Posted in Companies & M&A | No Comments »
We just received the news about EIDOS Mobile buying Rockpool Games, Ironstone Partners and SoGoPlay for
Gameloft to Exclusively Sponsor 2007 Tennis Channel Open
February 26th, 2007 by Arjan Olsder Posted in Marketing Strategies | No Comments »
Imagine you want to introduce your newest mobile game to thousands of tennis fans.. You might then choose to advertise it in a club magazine or even op TV. Gameloft however, commited itself as exclusive sponsor to the 2007 Tennis Channel Open. During the event, which will be attended by top of the line tennis players from around the globe, Gameloft will promote their ‘Tennis Open 2007: Featuring Lleyton Hewitt’ mobile game.
I-Play and McDonalds Team up
February 26th, 2007 by Arjan Olsder Posted in Marketing Strategies | No Comments »
McDonalds these days is not only promoting a healthy lifestyle (and selling greasy burgers along with it), but the king of burgers has some tricks up its mobile sleeves as well. Their recent co-sponsorship with I-Play to the Midnight Gaming Championships in the US seems to have lead at least to a small love affair between the both, resulting in a massive mobile advertising stunt.
Lemonquest Acquires i4Game
February 23rd, 2007 by Arjan Olsder Posted in Companies & M&A | No Comments »
Lemonquest announced the acquisition of Chinese mobile games company i4Game. The acquisition allows Lemonquest access to new territories and expands its catalogue of mobile games faster. I4Game’s studio is wel advanced in mobile 3D games.
Disclaimer:Arjan Olsder is the Vice President of Pixalon Studios. Opinions expressed on this publication do not have to represent those of Pixalon Studios. |
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